YouTube Advertising
REACH CUSTOMERS ON THE WEB’S 2ND LARGEST SEARCH ENGINE
More Than 1.9 Billion Users Visit YouTube Every Month
When it comes to paid ads, most brands think about Google; they think about Facebook; they may even think about Instagram or Twitter but they rarely think of YouTube as an advertising opportunity.
That’s a mistake.
Not only is the video giant the web’s second largest search engine in terms of overall queries, it boasts huge rates of user engagement.
MASSIVE ENGAGEMENT. MASSIVE REACH.
Why You Can’t Afford to Ignore YouTube Advertising
Beyond search volume and monthly active users, plenty of other signals demonstrate just how YouTube advertising is impactful for brands and personalities:
In an average month, 8 out of 10 18-49 year-olds watch YouTube. That’s a huge rate of engagement for prime demographics.
More than 70% of YouTube watch time comes from mobile devices, making it a great place to connect with consumers on-the-go.
Since its inception, YouTube has launched local versions of its platform in 91 countries, giving you access to a worldwide audience.
By some estimates, 500 hours of video are uploaded to YouTube every minute. If your brand isn’t there, you’re missing out on potential engagement!